'Mythopoesis


If our body is a temple, we should worship our ideas as gods.
So in a world ruled by logic, I have always believed that magic still exists.
We all have it; it's our imagination. And it changes the world.
But that magic is under threat. Because we have created a world that thrives on the lack of it. 91% of us human beings, longs to escape their live. And we completely forgot how to do it.
The fashion industry benefits from our paralysis, by keeping us trapped in a cycle of buying to never feel better. Instead of inspiring us to find purpose, global fashion brands project identities onto us, in order to sell us the items required to become someone else.
And it's killing us. Our bodies. And our minds.
So, according to metaphysical believe, language decides what does and does not exist in a world. Upon that philosophy, I built an alternative.
Mythopoesis is a wearable language that guides the wearer towards imagining alternative realities. Your own story. It breaks the cycle of consumerism, by completely reframing what clothes are.
This isn’t a garment; this is the verb of intent, which in spoken language, translates to “I will”. The first grammar of a language of wonder. Of movement. Of intention, and relief. A veil between the physical world of what is, and the unseen world of what could be.
You see, every time you dress yourself in Mythopoesis, you enter a silent conversation with yourself, and you ask: What if? Because if you misspell, you literally tell yourself the wrong story.
If our body is a temple, we should worship our ideas as gods.


'Mythopoesis
'Mythopoesis




